JLC: 10-year deal expires next year and could fetch double what Labatt paid
Imagine heading into downtown London, Knights tickets in hand, to take in the game at the city’s jewel — the Shmuel Farhi Centre.
Or maybe it’ll be the Libro Financial Group Coliseum.
With the naming rights for London’s beloved John Labatt Centre expiring next year, one politician is urging the city to consider corporate bidders beyond the local brewery in what will likely be a lucrative re-naming process.